New Year’s Message for 2021

Given that the last general news update about this site was November 2012, it’s about time to provide another news update about the goings-on at Colecandoo.

10 years of Colecandoo in April 2021

April 2021 will mark ten years since Colecandoo.com was launched. The site started its life in the year 2000 on a former employer’s web forum in the form of a rant about what frustrated me about the files I had to handle on a daily basis. Upon being given the suggestion to turn frustration into education, I started documenting pain-points and writing suggestions on better practices for anyone who may be experiencing the same pain-points.

It wasn’t until 2011 that I had enough material to create a book, but given the pace of change in the printing industry, it would not be long before the information was out of date and revisions or reprints would be necessary, so what better platform to convey this information than a website?

In early 2013, interest in the site would be turned up to eleven. I was contacted by InDesignSecrets whether I would be interested in writing an article about Data Merge for InDesign Magazine. Since then I’ve written a few more pieces for the magazine, along with close to 30 articles for InDesignSecrets, and spoken at two conferences in an official capacity (as well as unofficially at CreativeWOW sessions and Ignite sessions).

Since starting this site, I’ve spoken at over a dozen events, including Adobe user groups, Adobe Community Professionals, as well as former and current employers.

My thanks go out to everyone who has supported the site, also to those who have gone out of their way to rally behind me to open doors I would have never thought imaginable. For years I’d wanted to be able to put suggestions and pain-points to Adobe Software Engineers directly, and through support of readers of the site, I’ve been able to do this several times.

Ten years on, some pain-points have gone; some pain-points remain, and new pain-points are introduced. I imagine that with the rise of Canva and the Affinity suite that there will be more to come, so stay tuned!

Data Merge to Single Records Pro beyond expectations

It has also been two years since the launch of the pro version of the Data Merge to Single Records script. The script had been on the back-burner for years after releasing the free version but I’d released the pro version after receiving dozens of direct requests for it. I didn’t think there would be much demand for the script from others, but two years on it has been downloaded more than I’d expected. To everyone who has purchased the script, thank you very much and I hope the script is saving time in your daily workflow.

Youtube

Many regular readers will note that it has been close to three years since the last upload to the Colecandoo YouTube channel (make sure you are subscribed to the Colecandoo). The aim of the channel was to show some tips and techniques that are hard to convey in the written format of the blog, and also had plans of monetizing the channel over time.

Preparing videos for YouTube takes many more hours and resources than writing articles for the blog. I also would like to increase the production values of the videos that are produced with better audio, graphics and on-site footage to demonstrate real-world applications of techniques shown in the videos. But in this environment that has been difficult to do, and in terms of production – I’m it! There’s no additional director, editor, producer, sound engineer, ADR… I’m it!

YouTube has increased the barrier to entry for monetization in 2019, effectively postponing monetization of the channel indefinitely. In short, eligibility hinges on having over 1,000 subscribers and 4,000 hours of watch time within 12 months, in addition to providing advertiser-friendly/family friendly material.

Put simply, I’d like to continue making the videos and hope to do so in the future, but at the moment – videos are on-hold… for now.

Affiliate links

In 2021, I’ll be adding a page dedicated to Amazon affiliate links, and may mention affiliate links in articles that I write. These will always be mentioned up-front because the first and foremost aim of this site is to provide prepress and InDesign advice to anyone.

For those unfamiliar with Amazon affiliate links, they are links to products on Amazon that – if a person who clicks upon a link then makes a purchase using that link – will allow revenue to be passed back onto the person hosting that link, which in this case is Colecandoo.

To come in 2021

COVID-19 has been devastating and 2020 will largely be remembered for this reason alone. Vaccines may be on the way but won’t resolve the crisis on its own, nor do it in a timely fashion. We must still play our part by social distancing and maintaining good personal hygiene.

This year has been a slower year for articles for reasons that should be self-evident – with two articles prepared, compared to 14 articles in 2019. I aim to correct this for 2021.

I also aim to revisit some scripts on the site, and add new scripts to the list, including pro versions of scripts such as the wall planner script.

Additionally, I’d also be interested to hear thoughts on whether or not to set up a Patreon, and also thoughts on merchandise through Redbubble or Teespring.

Lastly, I would like to wish everyone a safe and prosperous new year for 2021, and in the words of my old Design Manager, “Let’s Do This!”.

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